News

Like a lot of advertising businesses, PMD uses a ton of spreadsheets to track statistics, ad-placements, and company stats, in an attempt to get an edge on our competitors and refine our business strategy.

Situation: The Brooklyn Academy of Music (BAM), a long time client of PMD, wanted to increase the attendance level at its performing arts events. Located in trendy Fort Greene, Brooklyn, and showcasing film, music, theatre, and dance, BAM wanted to stand out from the plethora of performance art in New York City. In 2009 PMD and BAM worked together to build on the success PMD had already produced for BAM.

At PMD Promotion, we do hundreds of Windowposter advertising campaigns a year for Artists like Lady Gaga and Paul McCartney to the latest hip Underground Independent film. But I doubt, more than a handful of our clients know what the PMD in PMD Promotion means. So here is the real scoop.

Lady Gaga is redefining what it is to be a pop star. Her concerts and videos intricately mold the art forms of music, fashion, and performance which has created almost a necessity for visual stimulation in pop music.

Looking to beat the heat and have some fun with your teens over the summer? When it gets too hot for even the beach or the pool, I’d say nothing beats cooling off at the movies. “Standing Ovation” is officially opening Nationwide July 16th, and is the sleeper hit of the season!

America’s celebration of freedom, July 4th, has come and gone once again, and in the wake of family BBQ indigestion, celebratory toast-induced hangovers, and firework after-images still painted across our vision, we’re sometimes ready to hang up our patriotism until the following July.

Imagine walking into your favorite morning café for some much-needed java. You see an advertising poster in the window for the release of the new album “Noesis” from Blue Six, then you point your mobile device camera to a colorful little tag taking you directly to the iTunes store where you download the album. All before your latte is brewed.

One of the greatest works of art in poster advertising history is Henri de Toulouse-Lautrec’s poster promoting Jane Avril’s performance at the Jardin de Paris. The great post-Impressionist painter, de Toulouse-Lautrec who was influenced by such geniuses as Manet and Degas, fused advertising with art and cultural trends like no predecessor had.

Greetings! Thanks for stopping by the new site, and welcome to the my first foray into the blogging world! This spot is going to give me the opportunity to talk and communicate with you, the webpage browser and reader, on a casual and honest level.

Above my desk hangs my favorite poster; Peter Max’s visual manifestation of Yellow Submarine. The moment I first saw this poster I was stunned by the artist’s creativity, especially his sublime use of color. It is a technique few can imitate but many are inspired by, but it is also a perfect example of how an advertising poster can function commercially and as a piece of art.