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The Secret Sauce to 30 Years in Business
What I’ve Learned After 30 Years What is the secret ingredient in my secret ingredient soup? (- Kung Fu Panda, sorry for the movie quote) As was the case with the movie…
Nike Honors the GOAT in College Basketball
The End of An Era Who is the G.O.A.T. of college basketball coaches? The debate rages on; John Wooden, Roy Williams, Bobby Knight, Eddie Sutton, Dean Smith, Henry Iba.But one name always stands at the top,…
This Saint Patrick’s Day, We’re All Ukrainians
Every year on March 17th, we all become Irish … We proudly wear Kelly Green … We drink Guinness, and greet people with “Erin Go Bragh!“[translation: Ireland ’till the end of…
The Arts Strike Back
The Return of the Arts As the days grow longer and the seasons change, new life and new hope begins to take hold in theater, dance, museums, music, and all…
This Valentine’s Day, It’s All About the Love
Dear Small Business: We Love You. To the corner store, the neighborhood cafe, the local bodega: Won’t you stick around a little while longer? We know it’s been a rough…
For Your OBIE Consideration: VH1’s Black Ink Crew
“Black in Business” is up for an OBIE. The season premiere of VH1’s hit reality TV show “Black Ink Crew” was right around the corner, and VH1 wanted to do…
Tomorrow is National Bagel Day!
January 15th is National Bagel Day. A day to celebrate the classic breakfast staple in all its circular glory, wherever you may live. A recent controversy has popped up about which city has…
Happy Holidays! (kind of)
Well … at least it’s not as bad as 2020! As I’m writing this, I’m picturing a bright, sunny Spring, when the good times will swing back in the other…
In Media We Trust
Earning the Trust of Advertising Partners. Proof of Performance. Audits. Quality Control. Campaign Compliance. All media industry…
Spring is Here … Get Outdoor(s)!
Spring is the Time to Be Outdoors. As we leave winter behind and the birds begin to sing, people…
The OOH Industry in The Music City
The 2023 OAAA/GEOPATH Media Conference. Will you be there? We will! It’s looking more and more promising…
WNDW —OOH Owner Today
(This article originally appeared in OOH Today Jan 9, 2023. Link to the original article is HERE)…
Digital Will Not Kill the Static Billboard
Why Digital & Static Will Forever Coexist — A Case for Digital & Static Long Into the…
The Art & Science of a Rebrand
Guest Post by Marc Sampogna, Founder, Canopy Rebranding can be tricky. It takes guts, smarts, and vision….
“Hyper-Local” OOH Ad Provider PMD Media Rebrands as “WNDW”
As retail media ad spend soars, move looks to honor power of small business store windows to…
PMD Media is now WNDW
After 31 years, PMD Media has officially rebranded as WNDW. Pronounced “window,” the new name strikes at the heart of…
QR Codes: Where Will the Scan Take Us?
QR Codes Are Back on the Streets. Jennifer is walking back home from her job on a…