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MAXIMUM IMPACT: Keys to a Killer Billboard Campaign
Imagine walking down the street in your own neighborhood on a sunny afternoon. You’re window shopping, on the way to your fave local cafe for a cup o’ joe. As…
MAXIMUM IMPACT: Keys to a Killer Billboard Campaign
Imagine walking down the street in your own neighborhood on a sunny afternoon. You’re window shopping, on…
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Why Media Matters in the 2026 Elections
Media, Messaging, and the 2026 Midterms As we head into a pivotal moment in American civic life, it’s worth taking a step back to consider not just what’s at stake…
WNDW Expands to 73,211 Storefronts Nationwide
Hyper-Local Targeting. National Scale. Verified by Geopath. — Bigger Isn’t Always Better Except When Your Network Scales to 73,211 — WNDW’s Network Doubles In Size Since 2019, WNDW has been…
NYC’s Most Iconic Museums Turn to WNDW®
NYC’s Most Iconic Museums Turn to WNDW – Here’s Why The Metropolitan Museum of Art. MoMA. The American Museum of Natural History. All have one thing in common—they rely on WNDW’s street-level, storefront retail…
Reach. Remind. Enroll.
UHC, Aetna, & Cigna use WNDW™ to Push Open Enrollment Open Enrollment is one of the most critical times of the year in healthcare insurance marketing—and success depends on more than just impressions. It’s about trust,…
Political Campaigns WIN on the Ground. That’s Where WNDW Shines.
Political posters in storefronts have been a staple of American campaigning for generations. WNDW brings this time-tested medium into the modern era—with contextual targeting, verified placements, and street-level impact at scale. That’s exactly what we’re…
WNDWview™ Real-Time Dashboard
Reporting, Reimagined: After more than a year in development, we’re excited to introduce WNDWview™, our brand new online reporting dashboard – designed to give you complete transparency into your WNDW…
2025 OOH Media Conference Geopath Featured Session
Cracking the OOH Code: Smart Buys Through Data & Insights I’m excited to share that I’ll be speaking on a panel at the 2025 OOH Media Conference in Boston—and I’d…
2024: It’s a Wrap
A Year of GROWTH & GRATITUDE As we wrap up another incredible year here at WNDW, we want to take a moment to express our heartfelt gratitude. This year has been filled with exciting…
IS YOUR WINDOWPOSTER™ AD DESIGN EFFECTIVE?
I wish clients asked me this more: “Is my poster design going to work? Will it increase my bottom line? What am I doing wrong, and what am I doing right?”
HBO CASE STUDY
Situation: HBO wanted to promote the second season of their comedic series Eastbound & Down in San Diego for the annual Comic Con convention. How better to play an inside joke for fans of the hit comedy show then by advertising the sale of Kenny Powers’ jet ski? The main character was to make an appearance, along with the cast and the jet ski itself, at Comic-Con.
5 REASONS WHY PMD WINDOWPOSTERS™ ARE BRILLIANT
I was walking in the West Village in NYC the other day and came across this message on the the backside of a stop sign. Well I have to say, I beg to differ. Posters can be great, when used properly. PMD Windowposters™ are brillant, and let me tell you why…
PMD PROMOTION COMPARES MICROSOFT TAGS VS QR CODES
Interesting article from the folks at Search Engine Land comparing Microsoft tags and QR codes. Despite the explosion of mobile tagging technology and its adoption by the advertising industry, there is still not a standard 2D barcode platform. Here is a snippet from the article with direct comparisons of Microsoft tags and QR codes.
SWAN LAKE RETURNS!
When the Tony Award winning performance of Swan Lake was returning to the stage, New York City Center used PMD Windowposters™ to promote the event. The posters included a mobile tag that when scanned, linked smartphone users to a 3 minute preview of the dazzling performance.
DEAN’S PICKS – NOVEMBER 2010
So, after a few false starts and a couple of teasers, I think we can all agree that Fall is officially here now! It’s the season of crunching through leaves, sweaters, hot cider, and the best holidays of the year, and I’m pretty happy about that.
MICROSOFT FEATURES PMD PROMOTION
PMD’s continued leadership in Windowposter™ advertising has gained the attention of Microsoft. We have been featured in a Microsoft case study for our use of their Mobile Tag technology. Microsoft was impressed by our fluid integration of new tag technology on Windowposters (one of the oldest forms of print advertising) as well as our nationwide coverage.
ALBANY RAIL STATION USING 2D BAR CODES
Good read in the NY Times Advertising Section showing how wide spread the use of 2D Bar Codes is becoming for mobile smartphone users on-the-go….
MOBILE BARCODE SCANNING UP 700% IN 2010
Great Article from the guys at ReadWrite on the rapid growth of Mobile Barcode and Tag Scanning. It’s a must read for anybody who wants to understand the Demographics and is contemplating using the technology to get a Message out to their Audience.
DEAN’S PICKS – OCTOBER 2010
Well it was a summer for the record books, or so I’ve been told. Heat and humidity levels were through the roof these past couple months, but it seems that Fall is officially here. I don’t know about you, but there’s just something about the fall weather that makes me feel like I’m going back to school for some reason, a feeling I actually tend to savor.