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MAXIMUM IMPACT: Keys to a Killer Billboard Campaign
Imagine walking down the street in your own neighborhood on a sunny afternoon. You’re window shopping, on the way to your fave local cafe for a cup o’ joe. As…
MAXIMUM IMPACT: Keys to a Killer Billboard Campaign
Imagine walking down the street in your own neighborhood on a sunny afternoon. You’re window shopping, on…
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Digital Will Not Kill the Static Billboard
Why Digital & Static Will Forever Coexist — A Case for Digital & Static Long Into the Future Browsing through my Linkedin feed, I’m constantly amazed at how diverse digital…
The Art & Science of a Rebrand
Guest Post by Marc Sampogna, Founder, Canopy Rebranding can be tricky. It takes guts, smarts, and vision. Especially when that rebranding involves a logo and name change. I’ve been a…
“Hyper-Local” OOH Ad Provider PMD Media Rebrands as “WNDW”
As retail media ad spend soars, move looks to honor power of small business store windows to provide impact and authenticity to advertisers New York, NY, September 27, 2022 –…
PMD Media is now WNDW
After 31 years, PMD Media has officially rebranded as WNDW. Pronounced “window,” the new name strikes at the heart of what we deliver – it’s our driving ethos. A window is where we are…
QR Codes: Where Will the Scan Take Us?
QR Codes Are Back on the Streets. Jennifer is walking back home from her job on a mundane Thursday afternoon. She strolls through the neighborhood, looking past the traffic commotion,…
Digital Ad Revenue is Down. Out-of-Home is Up.
OOH is surging amid slowdown in digital ad revenue. It’s no secret that digital advertising has dominated marketing budgets over the past decade. Slammed by a weakening economy, developments in…
On Prime Day, Look for the ‘Small Business Storefront’ Icon
Prime Day 2022 is Here. Whether you want to or not, you probably know that Amazon Prime Day kicked off this week, July 12 and 13, featuring sales and epic…
Waymo Drives You Places, WNDW Drives Local Engagement
Waymo Sees Roads Ahead, WNDW Helps Them Get There. Imagine you’re getting ready for a festive Fourth of July weekend celebration with your family and friends. You’re excited to blow…
World Cup Moment. No Price Surge.
Everyone Else Raises Rates. We Don’t. World Cup Hype doesn’t change our rates. It amplifies the opportunity. At WNDW, there’s NO surge for BIG moments.Because…
Location. Location. Location. Where Are You Being Seen?
Location is Everything. At street level, neighborhoods matter more than individual storefronts. It’s the network that drives…
Posters Have Always Ruled the Streets
An article in OOH Today argues Posters are a thing of the past. WNDW Disagrees. A recent…
COUNTERPOINT — Visibility Theater — No, ‘consistent market presence’ does NOT matter more than Reach and Frequency in OOH
Is “presence” a strategy… or a byproduct of doing reach and frequency right? In OOH, reach and…
Why Media Matters in the 2026 Elections
Media, Messaging, and the 2026 Midterms As we head into a pivotal moment in American civic life,…
WNDW Expands to 73,211 Storefronts Nationwide
Hyper-Local Targeting. National Scale. Verified by Geopath. — Bigger Isn’t Always Better Except When Your Network Scales…
NYC’s Most Iconic Museums Turn to WNDW®
NYC’s Most Iconic Museums Turn to WNDW – Here’s Why The Metropolitan Museum of Art. MoMA. The American Museum…
Reach. Remind. Enroll.
UHC, Aetna, & Cigna use WNDW™ to Push Open Enrollment Open Enrollment is one of the most critical times of the year in…
Political Campaigns WIN on the Ground. That’s Where WNDW Shines.
Political posters in storefronts have been a staple of American campaigning for generations. WNDW brings this time-tested medium into…
WNDWview™ Real-Time Dashboard
Reporting, Reimagined: After more than a year in development, we’re excited to introduce WNDWview™, our brand new…