I was walking in the West Village in NYC the other day and came across this message on the the backside of a stop sign. Well I have to say, I beg to differ. Posters can be great, when used properly. PMD Windowposters™ are brillant, and let me tell you why:
1) Eye level placements of ads in store fronts are seen by thousands of people everyday, locals can pass by them hundreds of times in the course of a campaign.
2) PMD Windowposters now use Mobile Tagging for increased customer Interaction and tracking. And everybody carries a smartphone these days. Now you can close the deal on the spot. Sell Tickets, Videos, CDs or play a movie trailer direct from scanning a 2D Barcode on the the advertising poster.
3) PMD Windowposters are extremely cost effective compared to other Advertising and deliver results. Windowposters™ cost (on average) less than $2. estimated CPM (cost per 1000 impressions). Compare that with other out of home and broadcast media, which can be anywhere from $15 – $40 CPM
4) Advanced Venue Mapping allows you to see exactly where your Windowposter Ads are placed. And we provide an E-Report with on-site photographs and CPM and Impression Data.
5) Windowposters are placed through our exclusive network of 35,000 storefront locations, you can target specific neighborhoods or up to 20 major cities nationwide.
If you are already a client, maybe you have your own ideas you would like to share about using PMD Windowposters. And if your not, give me a shout! I would love to talk more about it.