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The Modern OOH Cost Guide: What Goes into Planning an Outdoor Ad Budget?
For years, Out-of-Home (OOH) media buying had a reputation for being a bit of a black box. Big brands dropped six-figure sums on massive highway billboards, while smaller campaigns struggled…
Hyperlocal Advertising for Healthcare Providers: Reaching Patients Where They Live
When a patient wakes up with an agonizing toothache, a swollen ankle, or a child running a sudden fever, they aren’t looking for a high-end specialist three cities away. They…
Retail & Consumer Marketing: How Consumer Brands Target Shoppers Steps Away from the Register
Despite the expansion of digital e-commerce, 87% of all retail transactions still take place inside physical brick-and-mortar stores. While online campaigns build initial awareness, digital ads lose momentum during the…
5 Signs Your Omnichannel Marketing Strategy is Missing Street-Level Visibility
Ask any modern marketing team to map out their omnichannel marketing stack, and you’ll see a familiar playbook: Meta ads, Google Search, TikTok feeds, programmatic banners, and lifecycle emails. On…
The Ultimate Billboard Alternatives: Why Storefront Advertising is the New OOH Frontier
Think about the last time you actually noticed a traditional billboard. You were likely cruising down a highway at 65 mph, catching a fleeting two-second glimpse between lane changes, or…
What is Hyperlocal OOH? The Smart Marketer’s Guide to Neighborhood Advertising
In an era where consumers are bombarded by thousands of digital ads a day, banner blindness is at an all-time high. Digital fatigue is real, and the deprecation of tracking…
WNDW is Now (and always has been) A Top-10 Audited OOH Network
Just a reminder … WNDW is a Top-10 audited OOH network in the U.S. by number of locations, with more than 74,000 verified storefronts nationwide. So WHY does that actually…
World Cup Moment. No Price Surge.
Everyone Else Raises Rates. We Don’t. World Cup Hype doesn’t change our rates. It amplifies the opportunity. At WNDW, there’s NO surge for BIG moments.Because the value isn’t in the timing — it’s in the placement. Street level.Real…
BE SEEN THIS FALL – SCHEDULE NOW
Last month, we introduced a major new service; Windowposter™ Display with Digital Integration. The best of the offline and online worlds now work together as one integrated advertising platform. The response so far has been fantastic.
DIGITAL INTEGRATION IS HERE
Imagine you’re strolling through main street on a relaxing Saturday. You pass your favorite café on the corner, and as you glance at the storefront, you immediately see a Windowposter™ on display. You look down at your phone and spot the same advertisement in the app you’re using. This is now. This is Windowposter™ Display with Digital Integration.
SEEN NOW: BIG MEN IN THE RING
Boxing is back. People aren’t talking about the head-smashing, brain-scrambling NFL, or the mixed martial arts cage matches of the UFC. Not now. Boxing is it.
NOW: MUMFORD & SONS, BRANDI CARLILE
Brandi Carlile and Mumford & Sons have built careers on their signature folk rock sound. Now, both artists are breaking out, with very different albums.
BE SEEN AT SXSW
Austin is known for a few things: some of the best Tex-Mex food in the United States, the bats under the Congress Avenue Bridge, and being the ‘Live Music Capitol of the World’, as the home of the South by Southwest Conference and Festival.
SEEN NOW: THE 2015 GRAMMYS
“Music’s Biggest Night”, The 57th Grammy Awards, will take place this Sunday, February 8th. Every year, for the past 20 years, PMD has been fortunate to work with talented, critically acclaimed artists. 2014 was no different.
SEEN NOW: DISNEY’S FROZEN… AND DINOSAURS
No media is seen by more parents & their kids than PMD Windowposter™ Displays. What projects are you working on that must BE SEEN by mothers, fathers and their children? Shoot us an email for your Custom Campaign Plan today.
23 YEARS OF BE SEEN
Company start-up stories abound. We’ve all heard the tales of people huddled in their garages with great ideas and no money. The story of PMD begins in an NYU dorm room, where a group of second year students are working to get music artists SEEN around New York City.
SEEN NOW: ROBINSON, CROWS, PLANT & GAMBINO
The Fall Season has arrived, and with it, new music releases start flowing in weekly. We will try and keep you up to date on some of the hottest artists breaking onto the scene (and being SEEN).
SEEN NOW: BROOKLYN MADE, BOSTON SOLD
Where is your stuff made? Across town? Across the country? Across the globe? Less than 100 years ago, everything we came into contact with, everything we bought, sold, consumed, was grown, manufactured and designed locally, within a few hundred miles of where we lived.