CASE STUDY

Visit Seattle

In the wake of Covid-19, life in Seattle changed, with downtown eerily quiet, commuters working from home, and tourism almost nonexistent. Normally tasked with bringing in tourists from out of town, Visit Seattle lookedinward, to the residents and locals of the city and its surrounding neighborhoods, to shop, eat, browse, and support the small businesses in their community.

With the help of the Seattle Southside Regional Tourism Authority (RTA), Visit Seattle’s message was simple: stay home, spend your time and money here, in the city you know and love. 

WNDW focused coverage throughout King County’s small businesses, encouraging residents and visitors to support local businesses and to “Do Something” at their own comfort level.

Campaign Specifics
IMpressions

18,799,900 Impressions

Neigborhoods

22 Neighborhoods

period

1 Period: 4 Display Weeks

PMD Pin

Seattle Metro Area

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