Facebook Has A Traveling Expo, WNDW Helps With Advance Awareness
Facebook Community Boost was a traveling expo with a mission: 1. work with local organizations to provide digital skills and training; 2. advise entrepreneurs how to get started; 3. help existing local businesses get the most out of the internet.
For almost a year, WNDW advance teams traveled to each city, reached out to local storefront business owners near convention centers, and contracted for Facebook ads to be displayed in windows prior to the expo’s arrival. WNDW partnered with Facebook’s agency Kinetic WW to raise local awareness and drive attendance in cities such as Denver, New Orleans and Atlanta.
Campaign Specifics
WNDWposter™ Display
82,810,000 Impressions
100+ Neighborhoods, 85-90% Coverage
6 Display Weeks/1.5 Periods
22 U.S. DMAs: Houston, Greenville, Des Moines, Denver, Miami, Buffalo, New Orleans, San Diego, Palo Alto, Omaha, Seattle (key cities)
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